[simpleton]

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November 19, 1997
New ones Monday through Friday

Reader mail: Volume 7

All new puzzles! All new mail!


Solution to last week's crossword puzzle

[a puzzle for big
brains]


This Week's Column

Tic Tac Toe:
By Eugene Scheffer and Omar Sharif

[what do you do
next?]


Eugene Scheffer: This is the classic gambit used by Briggs in the Monaco tourney in 1966. It's become a part of the lexicon, a move combining elegant simplicity with mathematical rigor. A winner.
Scheffer's solution:
X to 2b to win.

Omar Sharif: He is nothing. The well is everything.
Sharif's solution:
O to 2b to win.


In next week's Reader Mail: a brain-teasing maze.


[the spot]

September 25: Out, Damn Spot

Dear simpleton,

Just finished reading your trite story on The Spot.

You just don't have a clue what the Spot meant to fans or how the community that was created back then thrives today. You looked at the boards in which there is no fan left amongst the idiots who dwell there. You did manage to find one set of fans at Spotfans but to write off all Spot fans who are also Lawyers, Doctors, Chemists, Actors, CEO's and other professionals shows your shortcomings and not ours.

Regards,

Paul
PaulC90210@aol.com


Dear Paul,

I have it on good authority that no simpleton fans are doctors, lawyers or indian chiefs. Invalids, malcontents, the morbidly obese, and guys whose pants "accidentally fall down" in front of schoolyards, however, are well represented, and our shortcomings are well known.

Were there really 90209 Pauls before you at American Online, or is that your real last name?

Sincerely,

tim

Dear simpleton

You ask" "Want to take over The Spot?"

Already been done - by the fans!

http://www.spotfans.com/unplugged/

or just

http://www.spotfans.com/

Sincerely,

http://www.spotfans.com/
Harry


Dear Harry,

Good show! However, I had in mind something money-making. The original Spot is a ghost site in name only. According to my well-placed sources, the site still gets several thousand daily pageviews - or did in September, when the story was written. That's a fair amount of traffic to be looking at banner ads that still function, even though nobody is paying for them.

If Spotfans has succeeded in co-opting a substantial portion of this traffic, congratulations. In a subsequent letter, you suggested there may be plans in the works to make some money on the deal. That was my original suggestion, and the article was intended as business proposal more than anything else. The volume of irate mail I got about this article is evidence of the article's original thesis - that The Spot's fan base is, er, passionate, and with all that buying power, somebody ought to be making money. I hope it's you and the people at Spotfans. Best of luck.

Although, come to think of it, I guess it's losing money that's the real mark of having arrived on the web.

Sincerely,

tim


[we've gotta have it]

November 11: We've Gotta Have It

Hi Tim,

I have to say that your article on the Grand Marnier Ad was quite EXTRAORDINARY to say the least !!!! even being French I almost got a stroke when I first saw my face so close from the "cast woman". Your description of our motivation though very sex oriented is quite accurate. As for a new advertising campaign I think that we'll stick to the mother and leave the daughter to your wild imagination.... ;-)

Best Regards to the Team (no french kissing though)

Sincerely,

Gilles Coury
Marketing Director
Grand Marnier Liqueur
Gilles Coury
http://www.grand-marnier.com


Dear Gilles,

I'm ready to commodify my dissent, if you're willing to co-opt my rebel pose. Grand Marnier ads + simpleton = match made in liqueur Heaven. And since we've already run a whole article making fun of your ads, we've got big-time cred. What could be hipper than taking an ad with us now?

Jacquie Driscolle, our vp of undignified prostration, will be in touch with you re the Xmas ad campaign.

Sincerely,

simpleton

Dear simpleton,

Well, even a "well-heeled, more or less educated readership" is human with the same perverted desires as the rest of us pigs masquerading as men. Besides, in today's topsy-turvey world where undereducated web developer punks in torn blue jeans command higher salaries than even the most witty and well-educated 'content providers' (i.e. writers), the high-end booze merchants have no choice but to appeal to such pubescent fantasies to maintain sales growth. Call it "Heavy Metal" advertising, 90s style.

P.S. You are one sicko for finding the 'Women In Casts' website. You need a job, son.

- Wadsworth Peabody


Dear Mr. Peabody,

You don't understand. When I see a woman in a cast, I want to be with her, but I don't want to be her.

Sincerely,

simpleton


More government-funded
research on a cure for
winter boogers

November 13: For or Against?

Dear simpleton,

Subject: Why I Vote

Because...

With an expanded NATO we can start a war to send all the unaborted fetuses to fight with a single bullet each, but a flat tax just isn't going to be enough to pay for that, so start making those cashiers' checks out to Bill Clinton and that way my damnable ex-girlfriend won't be able to afford MSG-laden Pu Pu Platters anymore and thus the strong, weak, electromagnetic and gravitational holding her together will break down and so she'll go bonkers and get shot by a fat-looking cop with a big-ass gun belt and an ancient but unclothed dog (you know, like the security guard from "Mannequin", only this cop would be able to outwit Andrew MacCarthy) who thankfully doesn't vacuum naked, even though his wife did, back in the day when she was a betty and could shake her bare booty to those KC and the Sunshine Band hi-fi 8-tracks, when they were still fresh, before the heinous corporate rockmeisters created the soulless KC knockoffs, which would make her so depressed that not even Cliff Robertson's bravura turn as retard-turned-genius-turned ironically back to retard Charly could cheer her up, nor could thoughts of Bill Gates and his immense wealth buying up all of Guam to turn into a tropical nerd paradise; no, the only thing to chase her blues away was the old chestnut "What kind of wood doesn't float? Natalie Wood!" which if they took a vote would be the funniest joke ever, but some comedy dictator would have to enforce the results, and what with continental drift his power would be diminished unless spelling could be made E-Z, the tragedy of Arctic nasal drip ended, and the Moon Pie replaced as cultural benchmark, maybe by dogs biting mailmen again -- I'm not really sure -- or by the return of the China Syndrome, which always made me happy when Michael Douglas stopped the meltdown but then made me equally bummed out afterwards thinking what if this happens, and the only thing that could chase my blues away would be to make those antic Austrians always wear their delightful native costumes.

Especially if they fucking well want to join NATO.

Sensibly,

Sean M. Kelley, Citizen
seank@bu.edu

Dear simpleton,

You almost had me. I was just ready to press the For selection but you just had to put "tho" in the list. That ruined it for me. I generally accept the fact that the language is morphing to something that watchers of television could understand. But I cannot accept that particular simplification except in the most informal and fast notes.

Besides, you really need the 'r' to make it sound right when you phonetically spell throw.

(Jus thought I'd tho this at ya.)

Sincerely,

Lyle Wiscarson lylewisc@SpiritOne.com
lylewisc@SpiritOne.com

Dear Citizen,

Normally, of course, I have no opinions of my own and simply wait for a CNN poll to make major decisions for me. (And Hussein should be worred now that 54% of Americans support bombing Iraq.) As such, I naturally answered each question "Undecided", while awaiting the results of the overall survey.

After deep reflection, however, I must admit that I made an error in that action, and wish to change my answer to one question. I AM in favor of nude housekeeping.

Yours Sincerely,

President Bill Clinton
prez@whitehouse.gov


Dear Readers,

This is but a small sampling of the responses simpleton received to its reader poll. Clearly, the oldest rule of publishing is still the best - you give a contest, you'll get a big frigging response. And it's even bigger when you offer cash prizes.

Read on...

Dear simpleton,

My name is Terri Hartley. My religious affiliation would need to be far right conservative christian, but alas, I'm floating in the field of mediocrity in the bible belt. I would most like to play Mickey Rourke (specifically from Marlboro Man and 9-1/2 Weeks). I should win because something good should happen to me...it's just my turn at the rainbow. I've been hit by a car while riding my bike, had my car stolen three times in a month, made it thru my third divorce with the clothes on my back, and, dammit, it's just my turn! The sibling I dislike the most would have to be my younger brother. I kept him out of the whoopings of a lifetime when he was but a wee lad, and now that he is older, I couldn't even get him to help me move into my new apt (I moved per police suggestions due to the fact they believe I am being stalked). Further, Little Brother is a veritable computer whiz and did he help me get this sorry system up and running??? NO! He did not. That's okay, though. My life has been one that people tend to say builds character...(!ptewey!)

Thanking you in advance for choosing me as the most deserving winner on the net....

Terri
niobe1@southeast.net


Dear Terri,

Not only are you our winner, you are our QUEEN FOR A DAY!

Your cash prize is in the mail

Sincerely,

tim

Dear simpleton,

Here's some personal information for you clever younguns.

My name is Little Nell,
and you can probably tell
from my Afghan Mujahadeen garb as I stand beside this birch
that I'm not affiliated with the Lutheran church.
When I'm in drag, I'm quite a mover,
all dolled up like J. Edgar Hoover.

I should be your winner because I have no idea what the prize is and because I shirked work this morning to watch Charlie and the Chocolate Factory. My mind is on the gold ticket that will eventually lead, through my teary-eyed honesty, to ownership of the simpleton factory and brand name.

Which brings me to my sister, Cornelius. She's a fraidy cat.

Hello!

(Name Withheld)
namewithheld@microsoft.com


Dear Name Withheld,

I took the liberty of leaving you anonymous on the chance your work-shirking story is legit.

Your prosody gives me an earache, and you confused the title of the book and the movie: It's Willie Wonka and the Chocolate Factory.

However, I could not help noticing that the company for whom you are shirking work is in fact Microsoft, and I can not pass up a chance to encourage Redmond's finest to slack off. So for the first and last time, we are awarding two prizes!

Speaking of ownership of the simpleton factory and brand name: I know Bill's looking for innovative web content. Tell him I'm willing to deal.

Your cash prize is in the mail.

These two were only the top competitors out of a tough field. To our other contestants, we're proud of you for playing, and hope you'll take your shot in future simpleton offers. We'll be offering all new cash prizes tomorrow.

Sincerely,

tim



[asians....]

November 10: Special Issues


Dear simpleton,

Your "Special Issues" number worked for me. Especially "The Past." I was going to say it was the funniest thing I've seen for a while, but then Terry's thing about cartoons came along...

Best,

S.S. Pratt
ersatz@echonyc.com
http://www.thefinger.com


Dear Sam,

So does this mean you're going to buy an add?

Sincerely,

tim


Miscellaneous Plugs

Dear simpleton,

Congratulations! Your site will be the Cool Central Site of the Hour for the next hour.

Cool Central Site of the Hour is the first of its kind, and you are now one of the chosen few to participate in this historic event. Cool Central is devoted exclusively to the best sites the Web has to offer, and yours is definitely one of them. To see your site in lights go to:

http://www.coolcentral.com/hour/ (but you better be quick!)

Andy Warhol was wrong, you get at least 45 more minutes! After we spotlight your site for the appointed hour, it will be listed in the Cool Central hourly archives for 12 hours, which will generate a good dose of hits. In fact, many of our awardees have experienced a surge in traffic after their awards. In the near future we'll be expanding our hourly archive to span a longer time period, stay tuned...

To receive your award go to:

http://www.coolcentral.com/awards/hour.html

BTW, since you've proven you know cool, we think you'll recognize it when you see Nick Click, Private... Eye. He's our resident cybersleuth who periodically files a report of his latest case in his own wisecracking way (using ToolVox Gold).

http://www.coolcentral.com/nick/

Thanks for being such a great site, and for helping to make the Web a cooler place.

The Staff at coolcentral.com


Dear Staff,

Thanks, but I notice that your mail is dated 2:00 am PST on Saturday. I'm sure a lotta people are surfing the web at that hour! Indeed, if anybody's looking at the web from 5:00 to 6:00 in the morning (EST) on a Saturday, I don't want them as readers!

However, since I realize how little it takes to create a "surge in traffic" at simpleton, and since this seems to have been connected to a Cool Site of the Day award, which simpleton won on Friday, and which lasts 24 whole hours, thanks.

Sincerely,

tim

Dear simpleton,

Congratulations! Your site will be featured on THE WEB Magazine Online on Thursday, November 13! We sort through hundreds of URLs each day, selecting only a handful to rate and review.

To read our review, just point your browser to www.webmagazine.com and look in our What's New section. If you can't make it to the site on Thursday, you'll find our review in the What's New archives.

We've also created a special "Reviewed by" logo, linking back to our review, which you can proudly display on your site. To retrieve the logo, just copy this HTML and you're ready to go!

Again, congratulations on a noteworthy site. If you have any questions or comments, feel free to drop us a line.

Eric Hellweg
Senior Staff Writer
THE WEB Magazine Online


Dear Eric,

And thank you for the consistently average to above average ratings.

Sincerely,

tim




Don't just sit there; send your own letter!


In the next installment of Reader Mail:


Another tuff-2-krak brane teezer!
More wit from simpleton's fans!
A chance to send your own letter!

All coming in one week!

And there'll be a new simpleton tomorrow!



Previously in simpleton:


Tuesday: Alone with my email: Memory lane needs widening
Monday: Showdown in the Gulf: The insult that made a bully out of Bill
Friday: The Putz Report: Inaccurate infotainment
Thursday: For or Against? A simpleton reader poll
Wednesday: Reader Mail: Volume 6
Tuesday: We've Gotta Have It: Grand Marnier is an orgy of alcoholic fun!


A century of simpletons in the simpleton archive.


Tomorrow:

Win Free Sex!